Fashion Forward 2019

Take part in the garden at Fashion Forward

We are offering apparel and accessory designers at in5 the chance to showcase their collections at the garden in the upcoming season of Fashion Forward, taking place from October 31st to November 2nd, 2019 in a shared in5 space.

About Fashion Forward

Launched in 2013, FASHION FORWARD DUBAI is the longest running fashion event of international acclaim organized by FFWD FZLLC showcasing curated selection of Middle Eastern and international talent.

Initiative officially endorsed by Dubai Design District and Dubai Tourism. It is also endorsed by Dubai Design & Fashion Council  (DDFC).

FASHION FORWARD DUBAI is a visibility event showcasing top regional talent in couture, RTW, jewelry & accessories. In 2019, the platform will open up to independent international designers that are looking to enter the Middle East.

The event attracts a captive audience of 20000+ fashion enthusiasts from around the Middle East that come together and celebrate the regions fast growing creative ecosystem.

October 2019 Edition

In line with the event’s mission, 2019 will see Fashion Forward Dubai evolve into a “Shop Now” fashion platform, wherein designers will have the opportunity to showcase collections that are currently available to consumers promoting and driving traffic and sales to their ateliers, stockists, online portals as well as e-commerce.

Eligibility:

 

  • The designer must be an in5/DDFC member or startup
  • Apparel and Accessory brands
  • The brand must not have participated at Fashion Forward before.
  • Must be originally from the MENA region or have their core business established in the region.
  • The brand must be in business for at least 2 years straight.
  • Must have a valid Trade License
  • Applicants are expected to have local/regional press, stockists, website and presence on social media.
  • Brands with innovative approach to fashion trends, offering strong design propositions appealing to global consumer.

How to Apply:

 

To be considered to showcase at the in5 space at the garden, designers must submit the following documents to showcase@ddfc.ae before 8th August, 2019:

  • Brand Biography to include designer and brand name, country of origin and residence, year of establishment, brand category, website and social media platforms.
  • Contact details (name, email, contact number)
  • Press Clippings
  • Lookbooks (of the pieces being shown at Fashion Forward)
  • Line Sheet (of the pieces being shown at Fashion Forward)
  • Trade License

Selection Process and Criteria:

 

A committee will select the final participating designers using the below selection criteria:

  • Innovative approach to fashion trends
  • Strong design proposition
  • Appeals to global consumer